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Resources / B2B

by Adam Basheer, on 23-Apr-2020 14:43:05

The way in which you run a meeting for prospective or existing clients can speak volumes for about your business and the service you can offer them. Being able to …

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Topics:Marketing PlanMarketing StrategyInbound MarketingDigital MarketingLead GenerationB2B

by Adam Basheer, on 20-Mar-2020 10:00:24

There is a lot of negativity about COVID-19, though there are some positives too if you look for them. What I am about to present is a marketer’s view of …

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Topics:Marketing StrategyInbound MarketingDigital MarketingLead GenerationB2BSales StrategiesManufacturing

by Adam Basheer, on 04-Mar-2019 16:06:02

Before working on your digital marketing strategies and creating more leads for your manufacturing company, you should examine your marketing funnel to make sure it’s optimised. When your landing pages …

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Topics:Inbound MarketingB2BSales StrategiesManufacturing

by Adam Basheer, on 08-May-2018 15:03:42

At first glance, graphic design can seem very overwhelming. There is an art to creating content that is visually engaging while conveying a clear message. That being said, don’t get …

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Topics:Digital MarketingB2BSales Strategies

by Adam Basheer, on 08-May-2018 11:48:39

Whether you are traveling and searching for the best local cuisine or you need to the check business hours of your favorite shop, you use local listings all of the …

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Topics:Digital MarketingB2BSales Strategies

by Adam Basheer, on 08-May-2018 11:26:01

For many leaders it’s very easy to view social media as a distraction, with many either ignoring it entirely or paying someone else to handle their social media accounts for …

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Topics:Digital MarketingB2BSales Strategies

by Adam Basheer, on 08-May-2018 11:05:40

Are you a new business just starting out? Or simply finding out ways to increase sales? If so, you should be looking at the vast potential available online. You may …

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Topics:B2BSales Strategies

by Adam Basheer, on 08-May-2018 10:40:07

Blogging in business has become more than just being a way for you to tell your customers about the latest news concerning your business. Blogging is one part of an …

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Topics:B2BSales Strategies

by Adam Basheer, on 04-Dec-2017 16:16:44

Sales are often very difficult to obtain in a business, especially in markets where the customer need a high level of involvement to purchase the product. Every business needs a …

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Topics:B2BSales Strategies

by Adam Basheer, on 27-Jul-2017 16:28:17

What do business professionals think about marketing in the business-to-business (B2B) environment? We examined survey results and reports* that compiled data on the topic, and created a list of eight …

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Topics:Marketing StrategyB2B