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Are more website hits really important?

Tags: Marketing Strategy, Inbound Marketing, Sales strategy, Lead generation, Sales Leads, website leads

Let's think of a simple scenario, say where a website may have the following; 2,000 hits per month and 10 leads coming from the website per month.  What is the best way to double your leads from...

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Choosing The Right Marketing Agency: Large Budget vs Small To Moderate Budget

Tags: Marketing Strategy, Marketing Agency

Inevitably the marketing budget may determine the type of marketing company you need. For the larger budgets in the millions per annum then it will almost certainly be an advertising agency which...

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Choosing The Right Marketing Agency: Marketing Execution vs Marketing Strategy

Tags: Marketing Strategy, Marketing Agency

If you pretty much know what marketing you need to do and how it is going to be accomplished then most likely you need some type of marketing agency to do it for you. Depending on what the...

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Choosing The Right Marketing Agency: Online Marketing Vs Offline Marketing

Tags: Marketing Strategy, Marketing Agency

Internet marketing is at least 50% of marketing in the modern era. Larger companies have developed internet marketing specialists and entire online marketing departments. Major advertising...

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How To Choose The Right Marketing Agency For Your Business

Tags: Marketing Strategy, Marketing Agency

When you hear the term marketing people could be referring to a variety of different types of marketing activities from sales techniques through to brand positioning, from market research through...

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Making Marketing Plans happen

Tags: Marketing Strategy, Planning, Marketing Planning, Business Planning

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and actions...

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Inbound Marketing Results

Tags: Marketing Strategy, Inbound Marketing, Marketing, Website, Lead generation

Inbound marketing combines content marketing, marketing automation, email marketing, SEO and more to provide a complete marketing system for your business. It can be used to aid the marketing...

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SEO tips to improve your website Visibility and ranking

Tags: Marketing Strategy, Online Marketing, SEO

What is SEO (Search Engine Optimisation)? SEO is a fundamental online marketing tool and strategy used to generate organic traffic to your website in order to achive a higher ranking in Google...

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Congratulations to Core Medical Solutions

Tags: Marketing Strategy, Marketing, Congratulations

Many congratulations go to our Adelaide based client of over 15 years, Core Medical Solutions. Last week they were very excited to announce that their business has been acquired by Allscripts.

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What is inbound marketing?

Tags: Content Marketing, Marketing Strategy, Inbound Marketing, Marketing, Online Marketing, Website, Lead generation

Perhaps the most tangible and effective form of marketing today, 'inbound marketing' is an online method used to promote a business or organisation to help customers find you. It is the process of...

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