Now the election has been decided, the opportunity to get on the front foot in your business is now. For business, elections are a pain in the backside. Why? Everyone seems to stop doing business...
In the manufacturing industry, a solid digital marketing strategy is probably one of the most important factors to growing your business. Still, many manufacturing businesses neglect their digital...
Video is one of the richest forms of communication available in digital marketing, especially in manufacturing. According to the Content Marketing Institute, 86% of manufacturing marketers have...
The Best Social Media Strategy for Manufacturing Companies
Tags: Lead generation, Manufacturing, social media
Many manufacturing companies, and indeed many B2B companies in general, have been very reluctant to embrace the usage of social media as part of their marketing strategies. In fact, of all the...
How B2B Digital Marketing Strategies Can Create More Leads for Manufacturing Companies
Tags: Inound Marketing, B2B Marketing, Sales Strategies, B2B Sales, Manufacturing
Before working on your digital marketing strategies and creating more leads for your manufacturing company, you should examine your marketing funnel to make sure it’s optimised. When your landing...
You measure everything in your factory, so why not your digital marketing too?
Tags: Inbound Marketing, Online Marketing, Sales, Lead generation
The manufacturing industry is always looking to streamline production methods. Streamlining enables more product to be produced in less time and with less cost. This is a no brainer, right?
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Fundamental change in manufacturer buyer behaviour
Tags: Inbound Marketing, Online Marketing, Sales, Lead generation
Buyers will research before they buy. In fact, B2B customers today progress more than 70% of the way through the decision-making process before talking with a sales representative¹. How many...
Inbound marketing - The key statistics
Tags: Inbound Marketing, Online Marketing, Website, Sales, Lead generation
How long does it take to see results from inbound marketing? What kind of results will I see? What exactly leads to those increases? If you've been asking yourself those questions, have no fear,...
Not a Graphic Designer? Don’t Forget These 6 Elements to Catch Every Eye
Tags: Sales, b2b, Sales Strategies
At first glance, graphic design can seem very overwhelming. There is an art to creating content that is visually engaging while conveying a clear message. That being said, don’t get discouraged if...
Ways to Improve Your Online Reputation and Business Traffic with Local Listings
Tags: Sales, b2b, Sales Strategies
Whether you are traveling and searching for the best local cuisine or you need to the check business hours of your favorite shop, you use local listings all of the time. But, is your business...