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by Adam Basheer, on 18-Jan-2017 16:26:04

A marketing plan is paramount for achieving business growth. The purpose of a marketing plan is to assess the current market position of your business and develop marketing strategies and …

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Topics:Marketing PlanMarketing Strategy

by Adam Basheer, on 12-Jan-2017 15:58:58

What is brand awareness? Brand awareness is the possibility that consumers have a level of familarity and knowledge about your brand. Firstly, a brand is represented by distinctive logos, symbols, colours, …

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Topics:Marketing PlanDigital MarketingBrand Positioning