by Adam Basheer, on 27-Nov-2023 10:00:00

Digital marketing has emerged as a pivotal factor in revenue generation and Return on Investment (ROI) maximisation. This form of marketing leverages various online platforms and strategies to reach potential …

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Topics:Marketing PlanMarketing StrategyInbound MarketingDigital MarketingLead GenerationSales StrategiesVideo MarketingReturn on Investment

by Adam Basheer, on 20-Nov-2023 10:00:00

Exploring Different Types of B2B Marketing Videos Let's explore the different types of videos that B2B businesses can use for marketing, their importance, and some tips for creating engaging videos …

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Topics:Marketing PlanMarketing StrategyInbound MarketingDigital MarketingLead GenerationVideo Marketing

by Adam Basheer, on 13-Nov-2023 10:00:00

The sales ratio, often referred to as the efficiency ratio, is a crucial business indicator, calculated as the ratio of expenses to revenue. The lower the sales ratio, the healthier …

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Topics:Marketing PlanMarketing StrategyInbound MarketingDigital MarketingLead GenerationVideo Marketing