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Resources / Lead Generation (2)

by Adam Basheer, on 26-Jun-2019 13:55:38

Let me make a prediction. What you will achieve in the next financial year will be much the same as you did this financial year. Unless something changes? If you …

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Topics:Inbound MarketingLead GenerationSales StrategiesCustomers

by Adam Basheer, on 23-May-2019 12:45:22

Now the election has been decided, the opportunity to get on the front foot in your business is now. For business, elections are a pain in the backside. Why? Everyone …

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Topics:Inbound MarketingLead GenerationCustomers

by Adam Basheer, on 04-Mar-2019 16:36:45

Many manufacturing companies, and indeed many B2B companies in general, have been very reluctant to embrace the usage of social media as part of their marketing strategies. In fact, of …

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Topics:Lead GenerationManufacturingSocial Media

by Adam Basheer, on 19-Oct-2018 14:28:49

The manufacturing industry is always looking to streamline production methods. Streamlining enables more product to be produced in less time and with less cost. This is a no brainer, right? …

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Topics:Inbound MarketingDigital MarketingLead Generation

by Adam Basheer, on 18-Oct-2018 15:01:41

Buyers will research before they buy. In fact, B2B customers today progress more than 70% of the way through the decision-making process before talking with a sales representative¹. How many …

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Topics:Inbound MarketingDigital MarketingLead Generation

by Adam Basheer, on 10-May-2018 15:08:54

How long does it take to see results from inbound marketing? What kind of results will I see? What exactly leads to those increases? If you've been asking yourself those …

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Topics:Inbound MarketingDigital MarketingLead Generation

by Adam Basheer, on 04-Dec-2017 16:22:00

Understanding the sales funnel and the different stages that potential customers travel through can help you dramatically increase the amount of customers your business receives. A sales funnel is the …

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Topics:Sales MethodologyLead GenerationCustomers

by Adam Basheer, on 04-Dec-2017 16:16:12

Have you ever wondered why you have all these contacts but very little of them are actually customers? It could be because you are not doing enough to convert prospects …

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Topics:Lead GenerationCustomers

by Adam Basheer, on 04-Dec-2017 16:15:11

A touch point is any interaction between your business and a prospect that will influence the way they feel about your product or service. It can come in any form, …

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Topics:Lead Generation

by Adam Basheer, on 27-Sep-2017 15:14:59

After you have asked the question “What is Inbound Marketing?” most people then want to understand if it is for them. So, what type of companies benefit most from Inbound …

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Topics:Inbound MarketingDigital MarketingLead Generation